Los Angeles, California – Democratic presidential candidate Michael Bloomberg will reconsider on Wednesday if he continues in the race following his disappointing results at the Super Tuesday primary despite spending more than $ 500 million on his campaign.
A person close to the Bloomberg campaign team confirmed their deliberations. The source requested anonymity because it was not authorized to make statements on the subject.
Bloomberg, a billionaire businessman and former mayor of New York, has spent unprecedented sums in the history of political campaigns since entering the contest in November. He destined millions of dollars to states like Virginia, North Carolina and Tennessee, where former Vice President Joe Biden won Tuesday easily thanks to the inertia of his decisive victory in South Carolina.RELATED
Bloomberg, the ninth richest man in the world, has a net fortune of $ 61 billion.
According to the AP, Bloomberg has 18 delegates: five from the territory of American Samoa; one from Texas, one from North Carolina; four from Tennessee and seven from Colorado.
Kevin Sheekey, Bloomberg campaign director, said “priority one is still defeating Donald Trump in November.”
The primaries in California, which offer the largest number of delegates to the race and a state where Bloomberg spent at least $ 57 million, were won by Bernie Sanders.
The 14 states in which there were internal elections on Tuesday were the first in which Bloomberg’s name appeared on the ballot, after he decided not to participate in the first four states. This is an unconventional strategy that has never worked, however the scale of Bloomberg spending is unprecedented.
“When someone is late to the game and has a mark, they should not assume that they can overcome that aspect only with expense. They still have to answer questions and be thoroughly examined,” said Karen Finney, Democratic strategist and former collaborator at Hillary Clinton.
The money allowed Bloomberg to campaign in the Super Tuesday states in ways that his opponents could only dream. He was the only pre-candidate who aired in all 14 states, and had field personnel in each, including some teams that, the campaign management said, were older compared to those integrated by any other in a previous election.
According to information obtained by The Associated Press about spending on television advertising, Bloomberg had spent almost 180 million dollars until last weekend alone in the 14 states of the Super Tuesday.
In states like Virginia and Alabama, Bloomberg’s gigantic advertising expense did not prevent Biden’s victory. Bloomberg channeled more than $ 12 million in Virginia, where 99 delegates were in dispute, since he entered the contest. In Alabama, Bloomberg allocated more than six million to television propaganda and of that amount more than one million dollars corresponded to the 10 days prior to the election.