Shaquille O’Neal’s Strategy To Triple The Earnings Of His Time As An NBA Player

There are names that leave a mark and create an unmatched figure in world sport. Shaquille O’neal’s is one of them. Pivot star of the NBA between 1992 and 2011, was a four-time champion between the Los Angeles Lakers and the Miami Heat, MVP of the 2000 season, eight times member of the best quintet, three times MVP of the Finals and All-Star Game and Rokkie del Year. Today, still the eighth highest scorer in history with 28,596 points, the former basketball player shines off the field: he leads a successful life as an entrepreneur, investor, DJ and television analyst.

Far from integrating the broad group of NBA players who finish their professional careers and begin to experience a strong economic decline due to bad decisions, splits or family problems, Shaq managed to triple all the money he accumulated during his almost two decades as a basketball player.

According to a report by the Spanish newspaper Marca, among his steps for the Orlando Magic, Los Angeles Lakers, Miami Heat, Pheonix Suns, Cleveland Cavaliers and Boston Celtics, the award-winning pvito reached $ 292 million in salary income, not counting everything joined by advertising campaigns of large multinational firms. But, to this day, O’Neal’s capital already amounts to more than 800 million dollars.


How do i do it? With strong and accurate investments in the business world since he was a player: he opted for technology when very few were encouraged. Thus, it has stakes in Apple and Ring, a company that Amazon bought for 1,000 million dollars, but the grand plenum was achieved by investing in Google in the 90s when it was just beginning to appear.

The story seems straight out of a script. While Shaq was playing with his children in a restaurant, the father of other children approached him and said: “I like you very much. I think I have something that may interest you.” It was an investor who told him about Google and convinced him to bet his money on the search engine that was on the rise, on the way to becoming the giant he is today.

“He told me it was going to have a big impact and I accepted. The only thing I regret is not having put more money,” recalls the former basketball player. Google went public in 2004 and the company has a market capitalization of around almost $ 800 billion.