The Ball Is Still Hot In Mexico

Ariel Velázquez MEXICO CITY, February 26 (EL UNIVERAL) .- Even with the signal theft scandal made by the Houston Astros, the decline in social media trends, Major League Baseball continues to represent the passions and rhythm of the cities where it is played.That same love for the game is located south of the border, where MLB established an office that, unlike the United States, has increased the number of followers.According to multiple studies, in Mexico there are 32 millions of people who follow Las Mayores, an increase of more than 10 million compared to 2017 when Rodrigo Fernández was commissioned to establish a strategy for a greater presence in our country. “We have managed to establish good practices since we opened the office that has helped create better experiences for fans with two fundamental pillars: bringing baseball closer to society and especially children, along with efforts to promote brand conception, “said Fernández director of MLB Latin America. As one of the referents of the sport in our country, Rodrigo Fernández will participate this day in the Sports Summit Mexico, a fundamental point in the national and international sports industry. Fernández will make a presentation about the work of Major League Baseball in Mexico that today coincides with the visit of managers and former players of the Arizona Diamonbacks. The ninth of Arizona for the first time will hold official games in Mexico City when on April 17 and 18 they face the San Diego Padres at Alfredo Harp Stadium, Diamondbacks President Derrick Hall and expeloteros Luis González, Rodrigo López and Erubiel Durazo visited the park where the first regular season games will take place in the capital of the country and stayed pleasantly surprised by the facilities. * THE MAJORS AND THEIR GROWTH AQUÍRodrigo Fernández. In 2017, he was in charge of the opening of the MLB Mexico office and now takes the actions to Latin America level. Rodrigo López. He is the commentator in Spanish of the Diamondbacks. He was a pitcher with the Padres, with whom he debuted, and also from Arizona. 32 million Mexicans are Major League Baseball fans.



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